The first ChatCore deployment — from a chaotic inbox to an order system
Shamis was the first client ChatCore was built for. What started as a fix for one specific problem became the product other businesses run on today.
- Sector
- Retail and orders
- Year
- 2024
- Systems used
- ChatCore
Orders came in as messages on WhatsApp and Instagram. Someone had to read each one, chase the missing details, check the price, then write the order out by hand. At peak hours replies lagged, and orders occasionally disappeared between messages.
We built a conversational agent that understands Arabic naturally — not a tree of buttons. It runs the order from the first message to final confirmation: asking for what is missing, reading prices from the catalogue, and collecting address and payment method. Confirmed orders land directly on a single dashboard instead of being retyped.
- 01
Every order now sits in one place in one format, instead of scattered across two platforms.
- 02
Customers get an instant reply around the clock, with no wait for a free member of staff.
- 03
Manual re-entry of orders was eliminated, and with it every copying error.
- 04
The system became the foundation the commercial ChatCore product was built on.